Smania is a company that produces, for over forty years, luxury and elegant furniture for an international audience that seeks the sophistication and Italian taste. A long work of creative consultancy, interior design and styling, lasting an entire year between the definition of the marketing strategy for the brand company repositioning, the definition of the guide line for the new products design and the selection of the product designers. The result is a complete catalogue project of more than 300 pages presenting more than 90 new products, from the interior design of 4 whole houses to the art direction of the photo settings, styling and shots, to the graphic layout.

The whole work is presented at Salone del Mobile 2016 in Milano in an exclusive space also designed by Visual Display and conceived as an exclusive "Club" where the intensity of dark brown and preciousness of bronze are the dominant colors.